Kaleida
Hail Mary
0:00 / 0:00
ClientAmazon Studios
Year2026
LocationLincoln Centre, New York
Project Deliverables

Continuing our proud history of world firsts, Kaleida was honoured to create the world’s first large-scale interactive hologram for the biggest film premiere of the year, featuring a live interactive conversation between Ryan Gosling and a hologram of Rocky, the alien hero of Project Hail Mary.

Kaleida was fully responsible for designing, building, staging and lighting the hologram, which greeted guests to the Hail Mary’s premiere at the Lincoln Centre in New York.

Kaleida was also responsible for animating and lighting the super-detailed assets of Rocky, and Grace and Rocky’s spacecrafts (built, respectively, by Framestore and ILM), and for showrunning the live, fully interactive conversation between Ryan Gosling, appearing in person, and the hologram of Rocky.

We turned around this project in 9 weeks.

Responsibilities
  • lead production partner
  • content creation
  • renders
  • interactivity design
  • sound design
  • lighting design
  • permitting
  • staging and build
About

Interactive hologram for the Project Hail Mary world premiere.

Date: 18th March 2026

Hologram size: 50ft x 50ft

World first: full interactivity to allow a live conversation between Ryan Gosling and a giant hologram of Rocky, Hail Mary’s alien hero.

Partners
  • Giant Spoon
Imagine More
++++++++++++++++